I’ve had success with several products that were first discovered by a research service. One of the most successful among these was a model house kit. We started research for the product in the middle of 2021 and eventually launched the product at the end of the year.
Following my normal process, I reviewed the research report from Sellerhook and then checked the key product metrics myself to ensure that the item met my minimum standards. The assessment from the report and my own research proved to be correct.
Upon review, all of the numbers looked good. The model house kit niche
seemed promising to me because it met all my needs:
- Average monthly sales of about 150 units
- Average price of $35
- Low number of sellers, no big brand names
- Less than 100 reviews
I saw that the product had a growing trend, low competition, a high degree of novelty, and good margins.
During the following year, sales for this product increased every month. Below is an image of the Niche History from the AMZScout PRO Extension. In this chart, you can see that sales have roughly doubled in 2022 compared to 2021, and had a big spike towards the end of 2022. My product is among those with the top organic results.